PRIVACY POLICY

Personal Data We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be associated with you or another individual. Personal information does not include information that is collected anonymously or that has been anonymized so that you cannot be identified. Depending on how you use the Services, where you live, and to the extent permitted or required by applicable law, we may collect or process the following categories of personal information (including inferences drawn from such personal information):

• Contact Information including your name, address, billing address, shipping address, telephone number, and email address.
• Financial Information ( including credit card, debit card, or financial account numbers, payment information, financial account information, transaction details, payment method, payment confirmations, and other payment details).
• Account Information including username, password, security questions, and various preferences and settings.
• Transaction Information, including the items you have viewed, items you have placed in your cart, items you have added to your wish list, purchases, returns, exchanges and cancelled items, and your past transaction history.
• Content of communications with us This includes information contained in communications with us, for example when you contact customer support.
• Device Information, such as information about your device, browser, network connection, IP address and other unique identifiers.
• Usage Information Includes information about your interactions with our Services, such as how and when you access and navigate our Services.

personal information source

We may collect personal information from the following sources:

• This includes when you directly create an account, visit or use the Services, communicate with us, or provide us with personal information in any other way.
• This includes automatically through the Services, from your device when you use our products and services or visit our websites, and through cookies and similar technologies.
• This includes when we engage our service providers to use certain technologies or collect or process your personal information on our behalf.
• From our partners and other third parties

How we use your personal information

Depending on how you interact with us and the Services you use, we may use your personal information for the following purposes:

• Providing, Customizing, and Improving the Services We use Personal Information to provide you with the Services, including fulfilling our contract with you, processing payments, fulfilling your orders, remembering your preferences and interests, sending you notifications related to your account, processing purchases, returns, exchanges and other transactions, creating, maintaining and managing your account, arranging for shipping, facilitating returns and exchanges, allowing you to leave reviews, and providing you with a personalized shopping experience, such as recommending products related to your purchase history. This may include using your Personal Information to better customize and improve the Services.
• Marketing and Advertising We use your Personal Information for marketing and promotional purposes, including to send you marketing, advertising and promotional communications via email, text message or postal mail and to show you online advertisements within the Service and on other websites based on products or services you have previously purchased, added to your cart or other interactions with the Service.
• Security and Fraud Prevention We use your Personal Information to authenticate your account, provide you with a secure payment and shopping experience, detect, investigate, and respond to potentially fraudulent, unauthorized, illegal, unsafe, or malicious activity, protect public safety, and ensure the security of our Services. If you use the Services and register for an account, you are responsible for keeping your account credentials secure. We strongly encourage you not to share your username, password, or other access information with anyone.
• Communications with You We use personal information to provide you with customer support, to respond to you promptly and provide effective service, and to maintain our business relationship with you.
• Legal Reasons We use your Personal Information to comply with applicable law and to respond to valid legal process, including requests from law enforcement or government agencies, to participate in or investigate civil discovery proceedings, potential or actual litigation or other legal disputes, and to investigate and enforce potential violations of our terms of use or policies.

How we disclose your personal information

In certain circumstances, and in accordance with this Privacy Policy, we may disclose your personal information to third parties for legitimate purposes. Such circumstances may include:

• Shopify and vendors and other third parties who provide services on our behalf (e.g. IT management, payment processing, data analysis, customer support, cloud storage, fulfillment and shipping).
• With business and marketing partners to provide marketing services and serve ads to you. For example, we use Shopify to support personalized advertising in conjunction with third-party services based on your online activity across different merchants and websites. Our business and marketing partners use your information in accordance with their own privacy policies. Depending on where you live, you may have the right to direct us not to share your information for targeted advertising or marketing based on your online activity across different merchants or websites.
• We will disclose certain information to third parties when you instruct, request or consent to us disclosing that information (for example, when shipping products or using social media widgets or login integrations).
• We may share it with our affiliates or other companies within our corporate group.
• We may disclose Personal Information in connection with a business transaction, such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants and similar requests), to enforce applicable terms of use and policies, and to protect and defend the Services and our rights and the rights of our users and others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services to provide and improve the Services to you. Information you submit to the Services will be transmitted to and shared with Shopify and third parties, who may be located in countries other than your country of residence, to provide and improve the Services to you. Additionally, to protect, expand, and improve our business, we use some Shopify enhancements that incorporate data and information obtained from your interactions with our store, other merchants, and Shopify. To provide these enhancements, Shopify may use personal information collected about your interactions with our store, other merchants, and Shopify. In such cases, Shopify is responsible for the processing of your personal information and will respond to any requests to exercise your rights regarding the use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, please see the Shopify Consumer Privacy Policy . Depending on your location, you may be able to exercise certain rights regarding your personal information here: Shopify Privacy Portal Link .

External Websites and Links

The Services may contain links to websites and other online platforms operated by external services. If you follow a link to a site that is not affiliated with or controlled by us, please review the privacy and security policies and other terms of use of those sites. We do not guarantee and are not responsible for the privacy or security of such sites, or the accuracy, completeness, or reliability of the information found on those sites. Any information you provide in public or semi-public areas, such as social networking platforms of external services, may be visible to other users of the Services and users of the external service platform, without any restriction on its use by us or the external service. The inclusion of such links does not imply any endorsement or recommendation of the content or owners/operators of those platforms, unless expressly stated on the Services.

How we keep your information safe and for how long

Please note that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information you transmit to us may not be secured during transmission. We recommend that you refrain from using insecure means of communication when transmitting confidential or sensitive information to us.

The length of time we retain your personal information depends on a variety of factors, including maintaining your account, providing services, complying with our legal obligations, resolving disputes, and enforcing other applicable agreements and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights described below regarding your personal information. However, these rights are not absolute, may only apply in certain circumstances, and we may decline your request where permitted by law.

• Right to access/right to know You may have the right to request access to the personal information we hold about you.
• Right to erasure You may have the right to request the erasure of any personal information we hold about you.
• Right to rectification You may have the right to request the erasure of any personal information we hold about you.
• Right to Data Portability You may have the right to receive a copy of the personal information we hold about you and, under certain circumstances and exceptions, to request that we transfer it to an external service.
• Managing your communication preferences. We may send you promotional emails, which you can opt out of receiving at any time using the unsubscribe option provided in the email. Please note that if you unsubscribe, we may still send you non-promotional emails, such as important notices about your account or orders.

You can exercise these rights where indicated on the Services or by contacting us using the contact information below. If you would like more information about how Shopify uses your personal information and your rights, including rights regarding your data processed by Shopify, please visit https://privacy.shopify.com/en

You will not suffer any disadvantage because you exercise these rights. Where permitted or required by applicable law, we may need to verify your identity before processing your request. In accordance with applicable law, you may appoint an agent to exercise your rights on your behalf. Before we accept such a request from your agent, we may require the agent to provide proof of authorization from you and we may also require you to verify your identity in person. We will respond to your request within any time limits required by applicable law.

Complaints

If you are unhappy with how we have handled your personal information, please contact us using the details below. Depending on where you live, you may also have the right to challenge our decision through the contact details below, or to lodge a complaint with your local data protection authority.

International Shipping

Please be aware that your personal information may be transferred, stored, and processed outside your country.

When we transfer your personal information outside the European Economic Area (EEA) or the UK, we do so based on accepted transfer mechanisms, such as the European Commission's standard contractual clauses or, where applicable, an equivalent agreement issued by a competent authority in the UK, unless the country to which the data is transferred is recognised as having an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other business, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last Updated" date, and provide any notice required by applicable law.

Contact details

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise your rights, please contact us at 086-472-2542 or email us at info@eternaljeans.com.